New Liverpool kit unveiled for 2020/2021 season as Nike’s era begins

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Liverpool have unveiled their home kit for next season, the first in the club’s history to be designed by Nike.

Jordan Henderson, Curtis Jones and Harvey Elliott were on modelling duty for the new strip, which features a teal trim and a V-neck collar.

Virgil van Dijk was also promoting the new kit, and although this is Liverpool’s first link-up with Nike, the Dutchman has been working with them for some time.

‘I’ve been part of the Nike family for a while now and have an incredible relationship with them,’ said Van Dijk.

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‘I’m very familiar with the quality of the design and innovation that goes into making a kit like this. Stepping out as champions next season in this kit will be really special.’


The announcement on the club’s official website noted: ‘The colours – red, white and teal – have been a traditional colourway used throughout LFC’s proud history and are related to the traditional crest of the club.

‘Teal also represents the city of Liverpool and is reminiscent of the shade of the Liver Bird that sits at the top of its famous Liver Building.’

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Scott Munson, VP, Nike Football Apparel, added: ‘At the start of any new partnership it is important to show maximum respect and we have done that by concentrating on the club’s core identity.

‘What you have is a clean, strong design, which any fan would immediately know belongs to Liverpool.’

Managing director and chief commercial officer at Liverpool, Billy Hogan, said: ‘We said back in January, when we first announced the new partnership with Nike, about our expectations on them becoming an incredible partner for the club.

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‘We’re so excited to be starting this journey with Nike, the global leader in sports apparel, and we look forward to working together to bring performance and lifestyle product to our supporters in the years ahead.’



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